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Domain Names Explained

One of the most vital preconditions for building a successful Internet presence is the domain name. It is what people will notice first when they chance upon your website and what they will associate you with. The domain name should be easy to memorize, but should also be something that informs your web site's visitors what the website is about.

Generic Top-Level Domain Names (gTLDs)

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A domain name typically consists of two components - a Top-Level Domain Name (TLD) and a Second-Level Domain (SLD). If you have, for instance, ".com" is the Top-Level Domain Name and "domain" is the Second-Level Domain Name. There are a few sets of TLDs that you should contemplate before you pick the domain name you wish. Your decision should rest on the intention of your web site and on its target audience. Let's have a look at the gTLDs, or generic TLDs - these are the most popular TLDs aimed to express a given intention - .com (business organizations), .net (networks), .biz (companies), .info (informative sites), .org (not-for-profit organizations), .mobi (mobile devices), .asia (the Asia Pacific), .name (individuals or relatives), .pro (certain walks of life), etc. As you can see, these TLDs encompass most fields of life, so you should settle on the one that would explain the purpose of your web site best. There is no limitation as to who can register such domain names, but some of them include additional steps to show that you qualify to keep such a Top-Level Domain (.mobi and .pro, for instance).

Country-code Top-Level Domain Names (ccTLDs)

The ccTLDs, or country-code Top-Level Domain Names, are country-specific domains. Each country has its own ccTLD. Selecting such a domain name is good if your target group of web site visitors is from a given country. Many individuals would want to buy goods or services from a local site, and if your target is Canada, for example, registering a .ca domain name could boost the visits to your site.

Domain Forwarding

You can register different TLDs, which can forward your site's visitors to a given website like, for example. This would raise the traffic and decrease the chance of someone pinching your web site visitors by registering the same name with a different Top-Level Domain Name - if you are not using a trademark.

Name Servers (NSs)

Every Top-Level Domain has domain name records. The name server records (NS records, a.k.a. DNS records) disclose where the domain name is hosted, in other words they point to the hosting distributor whose name servers (NSs, a.k.a. DNSs) it is using now. You can substitute the DNSs of your domain name at all times. You can have your domain registered with one firm and get the web hosting service itself from another. Hence, if you register your domain and detect good website hosting solutions somewhere else afterwards, you can point your domain name to the new company's name servers instantaneously.

Domain Name Server Records (NS Records)

In general, as long as your domain name uses a certain set of name servers, all its domain name server records will direct to the same website hosting provider. Some website hosting providers, though, permit you to edit certain name server records, such as the A records and the MX records of your domain name. The A record is an IP address, which specifies on which server your site is located, whereas the MX records specify which web hosting server tackles the email accounts associated with your domain name. For example, if you appoint a new site designer and he constructs an .ASP web page that will be situated on his own Windows web hosting server, you may want to change solely the Internet Protocol address (the A record) but not the MX records of your domain name. So, will point to the Windows web server, but your email mailbox accounts or any sub-domains like or will still be in your present Linux hosting account. The .ASP platform is developed by Microsoft and necessitates a Windows web server, although a Linux hosting server would be far more stable.

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Only a small number of web hosting distributors allow you to modify particular NS records and quite often this an additional paid service. With us, you have a big array of TLDs to pick from and you can edit all name server records or forward the domain names via a redirection tool at no added cost.